The Chrysler group is betting heavily on their partnership with European auto maker Fiat onto which their vehicles will be running on. Taking it literally, Chrysler’s brands such as the Dodge line will be shipped with Fiat engines in what is seen to be the testing ground for the medley of European technology with the well marketed and bought American brands.
The move is a tedious one yet vital one for the company to continue its recovery, being one of the casualties of the US auto market turmoil that sent the Big 3 US Automakers into a tailspin. Markets are slowing yet people are still buying, but for how long. With further economic turmoil in sight more trouble in terms of sales will plague not only European markets but global markets as well.
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